Your website should serve as more than just a billboard on the information superhighway, yet many nurse writers make copywriting mistakes that fail at selling their services. Let’s discuss the top mistakes to avoid – so that your website can become a lead-generating machine.
1. All...
Over the course of my freelance career, I occasionally became embroiled in situations where the client did not want to adhere to the SOW we mutually agreed on in the contract, thereby making life miserable for all concerned.
What is a SOW, you ask? Great question.
SOW stands for “Scope of...
Kemley recently emailed me with a question that I think could benefit from a wider audience. In a nutshell, they said they had contacted a nonprofit to volunteer to write in exchange for getting work samples (which is a strategy I advise, so: Well done, Kemley!).
The nonprofit organization...
I chatter on all the time about “LOIs,” as if every nurse in the world knows exactly what it is. But, of course, that’s preposterous! So allow me today to do something I’ve been remiss about: explaining exactly what an LOI is and when to use it.
Meet the Letter of...
Recently I heard from a student in the Complete Guide to Content Marketing Writing for Nurses course who had sent more than 70 LOIs without a single response. Talk about disheartening!
She naturally wondered what was wrong with her LOI, but I, on the other hand, was wondering what might be wrong...
When I decided to go into courses and coaching (in support of my mission for nurses to own the healthcare communications space), the very first course I developed was called “Health Journalism Basics for Nurses.” Why? Because I think health reporting makes the most natural entry point...
Getting started as a nurse writer can feel very confusing. Where do you begin to find “jobs”? Where should you search?
As you explore these questions, you likely will run across places that offer paid access to writing gigs. Is it worthwhile to invest in these subscriptions? Does it...
When the issue of performing “research” to write health articles or content assets arises with nurses exploring a writing career, many of them express reluctance because they recall the arduous academic research processes they had to employ to write their nursing school papers....
For some reason, I’ve been fielding a lot of questions lately about the potential liabilities involved in being a nurse writer. One person emailed to say her husband questioned whether this career was “even legal,” which admittedly cracked me up.
These questions mainly derive...
Today, I’m answering all your most burning questions about what it means to become a nurse writer. Here we go!
1. Do you need an active license to become a freelancer?
No, you absolutely do not. Keep in mind that the vast majority of health writers have no clinical background whatsoever....
When you first stumbled across RN2writer, did you think it was just a website with courses and coaching? Did you think the raison d’etre of the site was to sell information?
I wouldn’t blame you if you did. In fact, I think most people probably do.
To be honest, I blame myself for...
People ask the BEST questions in the group coaching sessions! I just love the creative queries nurses come up with as they work at transitioning to freelance writing.
A couple of weeks ago, a nurse in the group for the Complete Guide to Content Marketing Writing for Nurses course asked,...
