The Secret to Making $100,000 per Year as a Nurse Writer in Two Steps Jan 20, 2021

Last week I published a post called “How to Figure Out How Much to Pay Yourself as a Freelance Nurse Writer,” and, honestly, I sort of agonized over posting it. On the one hand, I felt the question (from a student in my Ultimate Health Journalism Basics for Nurses workshop)...

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RN2W: Know Your SOW: What It Is, How to Craft It, and How to Enforce It Jan 20, 2021

Recently I’ve been embroiled in a situation with a soon-to-be-ex client that does not want to adhere to the SOW requirements we mutually agreed on in the contract, and I thought this would make an excellent topic for the newsletter.

What is a SOW, you ask? Great question.

SOW stands for...

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My Bizarre Freelance Budgeting Method ā€“ and Why It Gives Me Peace-of-Mind Jan 20, 2021

Many of the questions I field from aspiring (and even established) nurse-writers revolve around the question of money: how to figure out what to pay yourself, how to manage your business budget, and so on. 

And, truthfully, I sometimes feel I’m not the best qualified person to...

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How Any Nurse Can Get Started as a Freelance Writer: Your 3-Step Plan Jan 20, 2021

The most common question I get from nurses on social media and by email is: How can I get started as a freelance writer?

Here’s a three-step plan to get you moving down the freelance path.

Step One: Learn All You Can About the Freelance Writing Industry

That’s right: Freelance...

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Quick Cheat Sheet for Evaluating Prospective Clients Jan 20, 2021

Just a quick hit based on an experience I’m currently going through, wherein I am re-re-learning how to avoid PITA clients. Previously, I briefly touched on what makes a great client, and today I’m sharing a brief cheat sheet of red flags that should make you pause and seriously...

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What is Your Value Proposition as a Nurse-Writer? Jan 20, 2021

Today I want to cover a concept that’s essential to your success as a freelance writer, but it’s a concept you may not be familiar with. It’s called the ‘value proposition,’ and if you can nail this, then you can build a very successful business, indeed.

What is a...

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Indemnification Clauses 101 Jan 20, 2021

Quick, name the one business-related thing that can render you bankrupt in an instant without any wrongdoing on your part.

If you said “indemnification,” ding-ding-ding. You get a cookie.

What is Indemnification?

To indemnify someone or something else means to provide legal and...

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How to Create Buyer Personas to Target Your Marketing Jan 20, 2021

Just today I briefly chatted by email with a new nurse entrepreneur who is building a business website and needs content, especially for the home page. In the course of chatting, she alluded to her target audience, which she characterized in terms of a broad group of people. Not to disparage this...

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Why You Need a Business Budget ā€“ and How to Create One Jan 20, 2021

When I guested on the Divine Downloads podcast, host Lisbeth Overton expressed some skepticism over my contention that every writer should set up a business bank account that is separate from their personal account. Surely freelance writing is a business you can launch with zero...

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How to Set Freelance Writing Rates: Factors to Consider (and Not) Jan 20, 2021

If you frequent any freelance writing forum or community, you’ll notice thread after thread related to pricing.

“How should I price this?”

“How much should I charge for this?”

“What would you price this at?”

Over the course of nearly 20 years in this...

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How Can I Get This Client to Pay What Iā€™m Asking? Jan 20, 2021

Question:

How do you counteroffer a client? I have a potential client who I’d really love to work with, and I see them as a potential anchor client. However, their proposal is a slap in the face.

They’re asking for a 12 700-word blog posts/month, weekly social media posts for two...

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Countdown to 2021 Jan 20, 2021

This is it

This is all the client work I have left to do in 2020.

As I sit here, typing this on November 18, I feel myself creeping up on my annual winter break. This year, I should have everything wrapped up by December 11.

Then I will take the rest of the year off, not returning to the office...

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