Recently, one of my students wrote to me about an opportunity she had received by email from a prospective publishing outlet. Her question was simple: “Is this real?”
I felt the response I sent her could be useful to a wider audience, so I’m republishing parts of our...
We nurses like structure. We like procedures. We feel comfortable when someone gives us a framework that provides us with a series of steps to move through on the way to a desired outcome – such as starting an IV.
So it’s no surprise to me that a great many novice nurse-writers tell...
Sometimes I receive emails from nurses who sincerely want to buy in to the idea that freelance writing is an insanely glamorous career. For instance, one nurse who wrote to me recently said, “I am very interested in exploring this career, but I need to make sure it doesn’t mean...
I’ve talked about sending Letters of Introduction (LOIs) many times in my coaching sessions, but then I realized I didn’t actually have a blog post that discusses exactly what these prospecting tools are or how to write them. Derp.
So I thought I should go over that.
Cold LOI vs Warm...
Last week, a student in the Complete Guide to Content Marketing Writing for Nurses course sent me an excellent question that I felt deserved a wider audience, so I wanted to share her question and my answer with you.
This student was struggling with one of the most fundamental aspects of...
The most common question I field is: What should I charge this client?
The second-most common is: Here’s the rate a client offered me. Is this a good rate?
In fact, because pricing questions are so common, I’ve written about them numerous times in the past. I’ve offered ...
It might take some time, but eventually you will sell an article pitch to an editor, or a prospective client will sign you to a content writing contract. Next, you’ll get your first PAID publication – and what a sweet, sweet feeling that will be!
By all means, celebrate this...
As soon as people sign up for the RN2writer newsletter or take one of my courses, they begin to note that their online experience suddenly contains lots of ads for writing programs like “Barefoot Writer” and “AWAI.”
Then, the questions roll into my mailbox…
...
In last week’s Office Hours (group coaching) session for nurses taking the Complete Guide to Content Marketing course, a participant asked a question that I thought might be of interest to a wider audience.
She said, “Can I get my first work samples by writing for my own...
Over in the “office hours” (group coaching) component of the Complete Guide to Content Marketing Writing course, we were discussing how to target clients based on our clinical niches. It was an awesome conversation, by the way, and I think everyone gained a lot from it!
When most...
Kara-Marie sent me a request for a newsletter that talks about the pros and cons of working with content and marketing agencies. I’m very happy to oblige!
If you haven’t considered pitching healthcare content or marketing agencies, you are missing out on way to establish a consistent...
The LinkedIn message exchange started innocently enough.
A man named Evan Smith reached out to say:
“My company is currently looking to partner with some brand coaches. Would you be open to a brief discussion? (I’m not trying to sell you anything)”
Umm…OK.
Companies...
