The Essential Skills Nurses Need to Launch a Freelance Writing Business essential skills freelance writing basics freelance writing for nurses nurse writer Oct 05, 2021

Many nurses email me to ask if they have what it takes to become a freelance writer. And many of them seem shocked when I explain exactly how low the barrier to entry is in this profession.

In my opinion, you need to have a rudimentary understanding of these three things to launch a writing...

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How to Vet a Publishing Opportunity business tips finding clients freelance writing basics freelance writing for nurses freelance writing tips scams self-employment vetting opportunities vetting process Jun 15, 2021

Recently, one of my students wrote to me about an opportunity she had received by email from a prospective publishing outlet. Her question was simple: “Is this real?”

I felt the response I sent her could be useful to a wider audience, so I’m republishing parts of our...

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There is No Such Thing as a “Blog Post Format” blog posts clients freelance writing basics freelance writing tips marketing nurse-writer projects writing tips writing types Jun 08, 2021

We nurses like structure. We like procedures. We feel comfortable when someone gives us a framework that provides us with a series of steps to move through on the way to a desired outcome – such as starting an IV.

So it’s no surprise to me that a great many novice nurse-writers tell...

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How Glamorous is Freelance Writing, Anyway? business tips freelance writing basics freelance writing for nurses freelance writing tips self-employment working for yourself Jun 01, 2021

Sometimes I receive emails from nurses who sincerely want to buy in to the idea that freelance writing is an insanely glamorous career. For instance, one nurse who wrote to me recently said, “I am very interested in exploring this career, but I need to make sure it doesn’t mean...

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How to Write a 5-Sentence Letter of Introduction that Gets Results anchor clients business tips clients finding clients freelance writing basics freelance writing for nurses letter of introduction loi May 25, 2021

I’ve talked about sending Letters of Introduction (LOIs) many times in my coaching sessions, but then I realized I didn’t actually have a blog post that discusses exactly what these prospecting tools are or how to write them. Derp.

So I thought I should go over that.

Cold LOI vs Warm...

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Prospecting Tip: Look for the Head of the Octopus clients content marketing finding clients freelance writing basics freelance writing for nurses freelance writing tips marketing nurse-writer prospecting May 18, 2021

Last week, a student in the Complete Guide to Content Marketing Writing for Nurses course sent me an excellent question that I felt deserved a wider audience, so I wanted to share her question and my answer with you.

This student was struggling with one of the most fundamental aspects of...

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What to Charge Your Health Writing Clients anchor clients business tips clients finding clients freelance writing basics freelance writing for nurses freelance writing tips pricing setting prices May 11, 2021

The most common question I field is: What should I charge this client? 

The second-most common is: Here’s the rate a client offered me. Is this a good rate?

In fact, because pricing questions are so common, I’ve written about them numerous times in the past. I’ve offered ...

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I got Published!! Now What? business tips clients freelance writing basics freelance writing for nurses freelance writing tips getting published organization pitching tracking pitches writing May 04, 2021

It might take some time, but eventually you will sell an article pitch to an editor, or a prospective client will sign you to a content writing contract. Next, you’ll get your first PAID publication – and what a sweet, sweet feeling that will be!

By all means, celebrate this...

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Scam or Legit? How to Vet Writing Courses and Programs avoiding scams continuing education copywriting courses freelance writing basics freelance writing tips scams writing Apr 27, 2021

As soon as people sign up for the RN2writer newsletter or take one of my courses, they begin to note that their online experience suddenly contains lots of ads for writing programs like “Barefoot Writer” and “AWAI.” 

Then, the questions roll into my mailbox…

...

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What is B2B Content Marketing? b2b b2c clients content marketing finding clients freelance writing basics freelance writing for nurses freelance writing tips marketing Apr 13, 2021

Over in the “office hours” (group coaching) component of the Complete Guide to Content Marketing Writing course, we were discussing how to target clients based on our clinical niches. It was an awesome conversation, by the way, and I think everyone gained a lot from it!

When most...

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Pros and Cons of Working with Marketing Agencies business tips clients freelance writing basics freelance writing for nurses freelance writing tips marketing agencies Apr 06, 2021

Kara-Marie sent me a request for a newsletter that talks about the pros and cons of working with content and marketing agencies. I’m very happy to oblige!

If you haven’t considered pitching healthcare content or marketing agencies, you are missing out on way to establish a consistent...

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Nurse-Writers: Avoid this Unethical Scheme or Lose Your Credibility ethics freelance writing basics freelance writing for nurses freelance writing tips journalism linkedin pay to play sources writing tips Mar 30, 2021

The LinkedIn message exchange started innocently enough. 

A man named Evan Smith reached out to say:

“My company is currently looking to partner with some brand coaches. Would you be open to a brief discussion? (I’m not trying to sell you anything)”

Umm…OK.

Companies...

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