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News, information, opinion, and resources related to freelance writing for nurses and nurse writers.
Recently I heard from a student in the Complete Guide to Content Marketing Writing for Nurses course who had sent more than 70 LOIs without a single response. Talk about disheartening!
She naturally wondered what was wrong with her LOI, but I, on the other hand, was wondering what might be wrong...
I’ve talked about sending Letters of Introduction (LOIs) many times in my coaching sessions, but then I realized I didn’t actually have a blog post that discusses exactly what these prospecting tools are or how to write them. Derp.
So I thought I should go over that.
Cold LOI vs Warm...
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